BLOGS | MICHAEL SHEARGOLD

LATEST BLOGS

Reactive Buyer Work in Real Estate

Reactive Buyer Work in Real Estate

When it comes to navigating the dynamic world of real estate, understanding buyer behaviour is key. A concept that often arises is "reactive buyer work." What does it mean, and why is it important? Let’s dive in. What Is Reactive Buyer Work? Simply put, reactive buyer...

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“Because” Is Your Superpower

“Because” Is Your Superpower

In the realm of language, "Because" is a linguistic superpower. It's a word that, when used effectively, can transform ordinary statements into compelling arguments. As children, we're constantly asking "Why?" And "Because" is the key to unlocking the "why" behind the...

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Walk Away Power: A Negotiator’s Edge

Walk Away Power: A Negotiator’s Edge

Have you ever felt the pressure to close a deal, no matter the cost? The relentless push to secure a contract can often lead to compromising your values and, ultimately, your negotiating power. But what if there was a way to navigate these high-stakes situations with...

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Buyer FM is Key to Driving More Sales

Buyer FM is Key to Driving More Sales

I believe one of the keys to success in the sale of a property relies on the ability to understand and connect with potential buyers on a deeper level. It's not just about showcasing properties; it's about understanding the buyer's mindset, their needs, and their...

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