BLOGS | MICHAEL SHEARGOLD

LATEST BLOGS

7 Habits of Highly Effective Agents

7 Habits of Highly Effective Agents

Let’s be real—there are more agents in the game now more than ever. Clients are doing their homework. And standing out? It takes more than just showing up or working harder. This is where the 7 habits of highly effective agents come into play. The agents who...

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Habits That Stick: Your Step-by-Step Guide

Habits That Stick: Your Step-by-Step Guide

Let’s talk about building habits. Whether it's mastering a new skill at work, hitting your daily goals, or just drinking more water, creating habits that actually stick is harder than it looks. But why? It all comes down to how we learn and develop automatic...

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Why Motivation Beats Negotiation Every Time

Why Motivation Beats Negotiation Every Time

 In real estate (and really, in any kind of industry), we’re often way too quick to jump into negotiation mode. A buyer shows interest, a seller sets expectations—and before we know it, we’re neck-deep in price talk, counter-offers, and ticking clocks. But here’s the...

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Three Key Prices in Real Estate

Three Key Prices in Real Estate

When pricing a property, it’s important to recognise that there is more than one price—it’s a combination of three: the emotional price, the market price, and the valuation price. Understanding these distinctions can help you guide sellers effectively, set realistic...

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Common Objections and How to Flip the Script

Common Objections and How to Flip the Script

Objections are part of the game in real estate. Every agent hears them. Common objections can be around marketing, price, fees, or the method of sale. Then there are the more personal ones: "You’re too big." "You’re too small." "I’m not convinced you’re the right...

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